Go beyond your own sales data. Track how every retailer prices, promotes, and ranges your category — across e-commerce, quick commerce, grocery, and physical retail — with daily structured intelligence on pricing spreads, assortment gaps, promotional activity, and shelf share movements.
Each module is a structured data pipeline that can be delivered standalone or combined into a unified retailer intelligence feed for your category, brand, or channel strategy team.
Track MRP, selling price, effective discount, and price-per-unit across every retailer in your category — daily snapshots capturing price changes, flash sale activations, and promotional price windows.
Monitor which SKUs each retailer is listing, which are delisted, and where assortment gaps exist in your category. Track new product introductions and competitor SKU launches by retailer.
Capture every promotional mechanic deployed by retailers — bank offers, cashback deals, combo packs, buy-X-get-Y, and category days — across platforms and time windows for your brand and competitors.
Track your brand's share of search results, category page positions, and sponsored vs organic placement across retailers. Understand which brands dominate retailer shelf space and paid placements.
Monitor in-stock and out-of-stock signals for your own SKUs and competitors across all retail channels. Identify stockout patterns, low-inventory warnings, and availability gaps by geography.
Analyse how competitor brands distribute across retail channels — which retailers they prioritise, where they are exclusive, where they run deeper discounts, and how their channel strategy evolves over time.
From India's largest e-commerce platforms to quick commerce dark stores, grocery chains, and specialty retail — one intelligence feed covering every channel your category competes in.
Need a retailer or channel not listed here? We build custom scrapers for any retail website or app — typically scoped and live within 5 business days. Tell us what you need →
A snapshot from a daily FMCG category retailer intelligence pipeline across major Indian e-commerce and quick commerce channels.
| retailer | brand | sku_name | mrp | selling_price | discount_pct | in_stock | shelf_rank | promo_type | scraped_date |
|---|---|---|---|---|---|---|---|---|---|
| Blinkit | Hindustan Unilever | Surf Excel 1kg | ₹230 | ₹207 | 10% | Yes | #2 | Bank Offer | 2026-04-01 |
| Zepto | P&G | Ariel Matic 2kg | ₹450 | ₹382 | 15% | Yes | #4 | Combo Deal | 2026-04-01 |
| Amazon | ITC | Aashirvaad Atta 5kg | ₹280 | ₹266 | 5% | Yes | #1 | None | 2026-04-01 |
| Flipkart | Nestle | Maggi Noodles 12pk | ₹192 | ₹163 | 15% | No | #6 | Cashback | 2026-04-01 |
| Instamart | Dabur | Real Juice 1L Mango | ₹110 | ₹99 | 10% | Yes | #3 | None | 2026-04-01 |
// Daily retailer snapshot · historical data available up to 24 months · covers pricing, stock, shelf rank, and promotional activity
Monitor how every retailer prices, promotes, and ranges your portfolio versus competitors. Enforce MRP compliance, protect brand positioning, and respond to competitive price moves in real time.
Track retailer buying patterns, assortment gaps, and promotional cycles to plan stock allocation, route-to-market strategy, and retailer negotiation conversations with data.
Benchmark your pricing and shelf visibility against competitors on Amazon, Flipkart, Blinkit, and Zepto. Identify where you are losing shelf rank and where competitors are running deeper promotions.
Assess brand strength, retailer dependency, channel mix maturity, and promotional intensity for target companies in FMCG, consumer, and retail sectors before investment decisions.
Build data-driven category reviews with daily retailer assortment, pricing, and shelf share data. Identify white-space opportunities and support joint business planning with retail partners.
Assess the retail channel health and market position of FMCG and consumer goods borrowers — retailer penetration, pricing power, and promotional dependency as credit risk signals.
Tell us which retail channels, product categories, and competitor brands you need intelligence on — and which modules matter most (pricing, assortment, promotions, shelf share). We scope and confirm in 24 hours.
We run a sample extraction covering your target retailers and categories and deliver a structured dataset showing field coverage, data freshness, and channel depth before you commit.
Your intelligence pipeline runs automatically — daily pricing and stock updates, weekly assortment and shelf share snapshots. Schema stays consistent across all retail channels.
Data pushed to BigQuery, Snowflake, S3, or your BI tool of choice. Tableau-ready and Looker-ready formats available. Webhooks for price change and stockout alerts on request.
Tell us which retail channels, product categories, and competitor brands matter to your business. Free sample retailer intelligence report delivered in 48 hours — no commitment required.
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